13 posts Posts by Joan

ALS Challenge – The Cold Facts

by on September 8, 2014, 0 comments

From July 29 to August 29, 2014,  the ALS Association received over $100 million dollars in donations due to the Ice Bucket Challenge. In the same time period a year ago, the association raised just $2.8 million. ALS_960w

The Challenge was spread through Facebook and television according to a recent survey*. Overall, 9 out of 10 Americans polled were aware of the Challenge with 44% of them learning of it through Facebook. Younger groups heard of it on Facebook significantly more often — 77% for those age 18-24 and 68% age 25-34 — while older people heard of it via television — 48% age 50-64 and 59% age 65+.

nevALS

Of the 90% that knew of the Challenge, 11% actually poured the water over their head. One of them was the daughter of our own Shulie Packer. Good going!

*Source: Polaris Marketing Research (9/3/2014)

Boston Strong in 2014

by on April 25, 2014, 0 comments

They showed up in extraordinary numbers to cheer on the 36,000 runners doing the Boston Marathon on April 12, 2014.boston

One runner reported, “Every single inch of the course had people on it”. Others said the atmosphere was emotional and electric.

Meb Keflezighi crossed the finish line to become the first American to win in 31 years. Rita Jeptoo, from Kenya, was the women’s winner for the 2nd consecutive year.

bostonPic

 

Lificiency — How to Make A Better Sandwich

by on February 19, 2014, 0 comments

Philips is testing a new lighting system in a handful of grocery stores that uses “smart” overhead lights to tell your smartphone the easiest route to items on your shopping list or ingredients in your favorite recipe. The technology is called “Lifi” similar to “Wifi” but using flickering LED lights to transmit data at a rate not visible to the human eye.

If installed in a grocery store a “road map” of your recipe can be sent to your phone and will guide you efficiently to each ingredient. No more wandering up and down the aisles.

philips-intelligent-lighting-diagram

More Pictures Than Ever Before

by on December 5, 2013, 0 comments

How many pictures are being taken???

  • 350 million images uploaded every single day.
  • Half of the photos ever taken were taken in the last two years.
  • YouTube streams 133,000 hours of video every day.
  • Facebook users post 300 million images a day.
  • Instagram logs 8,500 Likes a second.

Source: Quirk’s – November, 2013

Relevation & Tuberous Sclerosis Alliance

by on September 16, 2013, 0 comments

Each year Relevation commits their time and expertise to perform pro bono work for a group or cause that directly impacts people’s lives in a positive and lasting way. This year we have chosen the Tuberous Sclerosis Alliance (TSA), an organization dedicated to finding a cure for tuberous sclerosis complex (TSC) while improving the lives of those affected.

TSC is a genetic disorder that causes non-malignant tumors to form in many different organs, primarily in the brain, eyes, heart, kidney, skin and lungs. Nearly 1 million people worldwide are estimated to have TSC, with approximately 50,000 in the United States.

In 2013, Relevation provided pro bono marketing research to the Alliance to further their mission.

For more information about the TSA and TSC see http://www.tsalliance.org/index.aspx.rr_tsa